Why Advertise in Paw Prints the Magazine?
Whether you’re launching a new product or looking for new markets, Paw Prints is the ideal place for your marketing. Now in its fourth year of publication, Paw Prints is distributed for free in pet supply stores, veterinary clinics, health clubs, restaurants, libraries, auto dealerships and hotel chains and also through paid subscriptions. Advertising in Paw Prints gives you cost effective, pin-point access to pet owners who are eager to learn more about your products and services.

63% of the households in America live with a pet. This sector of the population is interested in much, much more than just dog food and chew toys, it represents a wealth of consumer decisions from automobiles to hotels; appliances to haircuts. All pet owners live somewhere that requires furniture. They must all eat and frequent restaurants and grocery stores regularly. They need insurance and their teeth cleaned. They need pet-friendly housing and neighborhoods; they need fencing and extra care for their yards. They have gardens and babies. They send their kids to college and buy electronics and appliances. There is nothing for sale out there in the World that pet owners aren’t buying or considering as a future purchase. They are spending their money somewhere and statistics show that they have extra dollars to spend. Why not drive them your direction? Our readers have the means and motivation to buy products that not only make their beloved pet happier, but make their own lives better.

Paw Prints readers read it cover to cover every month. Paw Prints speaks to them because they see themselves in the articles and stories we publish. They soak up the information like a sponge, often reading articles several times, loaning the magazine to others and keeping a library of past issues for future reference. Our readers are even willing to spend money on a free publication in order to have it delivered in their mailbox. The reason – they don’t want to risk missing an issue because the local distributor is out.

What’s the big deal?

• Features with in-depth coverage on all things “pet” as well as fabulous photographs and art.
• Interviews with experts in the pet industry in areas such as health, behavior and entertainment.
• Essays and articles from a host of nationally recognized authors such as Jon Katz.
• Columns containing expert commentary from veterinarians, behaviorists, animal welfare advocates and more.
• “Stuff to Do and Places to Go” – our most popular feature since our inception bar none. If you want to know what’s going on that has to do with pets this is where to find it.
• “Stuff We’ve Tried” – product reviews on products, books and films that tell you what’s good and what’s not worth spending your money on.
• Our new travel section with tips on do’s and don’t when it comes to traveling with your pet as well as articles on great pet-friendly places to stay.
• *Award winning covers that GRAB the attention of both new and current readers, enticing them to pick up the latest copy.